Mighty Nest
Worry-Free Sustainability
We teamed up with our friends at Fact & Fiction to help promote MightyNest, a marketplace for expertly tested and transparently rated sustainable products. In this character-driven spot, we utilized traditional hand-drawn animation for our main characters, then mixed it with 3D generated environments. This approach gave us greater flexibility in framing our characters while also being a lot more friendly for any changes than a purely traditional route.
Design Development
Process
Final Frames
Credits
Client:
Mighty Nest
Project:
Worry-Free Sustainability
Agency:
Fact & Fiction
Agency Team:
Lisa Lee, Ryan McFarlin,
Meghan Burns
Produced By:
Run Kick Shout
RKS Creative Director:
Nick Hopkins
Design:
Juri Agostinelli, Elahe Baloochi,
Magdalena Koźlicka
3D Animation:
Erik Jensen, Nick Hopkins
2D Animation Director:
Bruno Brasil
2D Supervisor:
Denis Bargos
2D Animation:
Gustavo Carvalho, Geovani Angelo, Robb Reis, Carol Caporrino, Pedro Spaolonzi, Alexandre Sales, Ulisses Juca, Taiza Nogueira, Brenda Maryan, Mateuz Fernandez, Thallyson Mikael, Denis Bargos